There are writers who write, and then there’s me.

Those who know me tell me I’m industrious. I thrive in the “grey area” between organization and chaos, willing to push boundaries until my client’s objectives are met.

And I’m more than just a Word document. Over the years, I have developed an eye for design and workmanship that has allowed me to bring life and vision to even the most lackluster of projects.  

My creative problem-solving abilities were honed through my studies at UC Berkeley. I later put those skills to good use as the head of the marketing team for Travelstride, a travel tech company.

However, working in the travel industry was not quite enough; I found myself drawn to the far reaches of the globe. Now, you can find me living and working in tiny cafes and coworking spaces in far-flung destinations like Peru and Vietnam. I'm always anxiously awaiting the next adventure, the next project, the next moment to help another find success with a few well-placed words on a page.

I've worked as a freelance content writer for four years, and have recently transitioned into digital marketing full-time. And although I have a wealth of experience, I'm addicted to learning; there is always something to be gained from seeking an education, and mine is a continual process. When working on a project, whether it be related to content writing or marketing, I'm always looking to better understand their brand, audience, and market.

For me, writing and marketing is a logical process, with each step functioning as a building block for the final product. I approach my work, and my life, with a critical mindset.

Or, in other words, I’m a damn good list maker. And I make sure to leave no box unchecked.